"Daniel Wellington…No, he’s not your latest conservative runner for local Member of Parliament, he’s a man with a mission and that mission is watches."
Ivy League Chic
Keep time. With a bit of class…
The story of Daniel Wellington began with a meeting on the other side of the world when a friendship emerged between one of the company founders and the man behind the brand name. Daniel Wellington was a man with a colorful personality who had an inspiring ability to be gentlemanly, relaxed and unpretentious at the same, something we’ve had in mind when developing our first collection. The brand Daniel Wellington is a tribute to the man with the same name.
The preppy trend is bigger than ever before, and this watch is the embodiment of the prepster and Ivy League style. Whether you opt for leather or canvas straps, each has an unmistakable touch of American Prep that is so desirable and sought after by the modern male who wants to dress in a smart and refined way on a daily basis.
As you can see, the emphasis when designing their first watch face was on creating something that is gentlemanly and refined, yet completely unpretentious. We think they have hit the nail on the head, with the minimalistic timepiece oozing elegance, whilst being completely devoid of any over the top branding or detailing. This is a watch that would look just as good with your work suits as it would dressed down with a polo and some chinos at the weekend.
Since their launch, Daniel Wellington has quickly established a name for themselves as one of Sweden’s most popular watch brands – receiving wide acclaim from top fashion magazines, experts and blogs.