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In an affluent, class-less society like Denmark’s, cultural concepts such as design, is accessible to all. The fundamental attitude is liberal and the design is for everyone. Classic Danish design dating back to the fifties is experiencing a huge renaissance.  A Skagen watch keeps that spirit alive with their minimal streamlined wristwatch designs.


Skagen was founded in 1989 by Henrik and Charlotte Jorst who, inspired by the small, seaside village of Skagen, Denmark, set out to create a design- driven company centered around the welcoming spirit of the city. The inspiring natural landscape and modern design sensibilities, coupled with an unmatched attention to detail, made the brand one-of-a-kind.

Skagen's most distinctive collections represent a passion for the Danish aesthetic, an emphasis on simplicity and a higher grade of craftsmanship. Combining sophisticated designs with functional details, these timeless pieces— from the delicate curvature of our jewelry to the natural form of our Klassik watches—are this season's icons of stylish simplicity. Whether you're a watch connoisseur or design enthusiast, our collections mix natural and modern elements to make them perfect for today, tomorrow and beyond.


Simplicity is not another word for poverty. On the contrary, simplicity can be a source of abundance, both material and spiritual. Simple can of course mean lacking or banal. But simplicity can also take a powerful form, one which never compromises on the overall shape of an object or an idea.

A fundamental principle in nature;
Abundant yet simple forms are found throughout the natural world, as an expression of function and economy. But nature goes further. The fundamental principle of the natural world is that if two theories can each go to explain the same phenomenon, then it's the simpler of the two that holds true.

For centuries, the little village of Skagen, Denmark, and its kilometers of white sandy beaches have been visited by artists seeking the magnificent light; artists who by the 19th Century had spread Skagen's beauty on canvasses that today are traded at leading auction houses. It is here where the natural purity and beauty of Danish design found its unique qualities. The small village on the edge of the sea continues to be the inspiration for all Skagen Denmark products.